The First Steps
We start with questions. Why the founders are investing in a product, for what goals. We validate their idea or even if the product is in design stage, for its market, its scalability, and whether the design aligns with the business goals.
For products that are validated and are looking to scale or growth, we work with stakeholders to make right investments in the design systems, and their holistic narrative strategy.
We are not founders friendly. We work as if we are committed to the product for its goals, even if we need to question its founders for their assumptions, and their preferences.